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Why Brazilian Seniors Are More Addicted to WhatsApp Than You Think

Marília Duque

In the bustling city of São Paulo, retirement isn't about slowing down—it's about staying busy. This video dives into a fascinating ethnography by researcher Marília Duque from ESPM, exploring how smartphones, especially WhatsApp, are reshaping aging in urban Brazil. Discover how seniors in the Bento community use technology to redefine their identity, from managing multiple group chats as a form of work to rejecting the label of 'elderly' for '60+'. We'll unpack the moral pressure to stay productive, the surprising health networks built on WhatsApp, and why being 'busy' is a status symbol. Watch to see how these seniors turn digital tools into tools for independence and self-worth, challenging every stereotype you have about aging.

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