Politics & Governance / Domestic Politics / Democracy & Elections

How Social Media Sentiment Predicted Brexit and the US Election

Did Twitter and Facebook actually predict the outcomes of Brexit and the 2016 US election? This video dives into groundbreaking research that analyzed millions of social media posts to uncover the hidden link between online sentiment and real-world voting behavior. We'll break down the data to show how public opinion on platforms like Twitter didn't just reflect the political climate—it actively signaled the surprising results before they happened. Discover the methods researchers used to measure this digital pulse and what it means for the future of democracy and polling.