Economics & Finance / Business & Management / Business Models & Innovation
Predict Industry Change: Use These 3 Innovation Theories to See What's Next
In this video, we break down the groundbreaking book 'Seeing What's Next' by Clayton Christensen, Scott Anthony, and Erik Roth. Discover how to use the theories of disruptive innovation, resources-processes-values (RPV), and value chain evolution (VCE) to predict industry shifts before they happen. Learn why giants often fail, how to spot non-consumers, and the three-step framework to see the future of any market. Perfect for entrepreneurs, strategists, and anyone tired of being surprised by change.
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