Economics & Finance / Business & Management / Organizational Behavior & Management

Why 70% of Japanese firms send expats to Asia: Control, learning & Keiretsu networks

Think Japanese companies just blindly send expats everywhere? Think again. This video breaks down a 2005 study from the Journal of International Business Studies, analyzing 844 Japanese electronics subsidiaries in Asia. Why do 70% of these firms appoint Japanese managers, while US and German firms hire locals? The answer isn't simple inertia—it's a calculated mix of control, knowledge transfer, and unique Keiretsu business networks. Discover how factors like local sales, equity stakes, and affiliate age determine expat assignments, and learn the counterintuitive role of supplier clusters in keeping expats abroad. Perfect for anyone in global business, HR, or strategy.